Setting Goals for Invisalign Growth
Many orthodontists are under the misconception that in order to increase the percentage of Invisalign in their practice they will have to burn through short term cash flow and run a less profitable business because of high lab fees. If this were true, Invisalign wouldn’t have a very successful business model.
Using Invisalign to create a more modern, leaner practice model with a more efficient clinical team, doesn’t have to strain your practice’s finances. Today we’ll discuss the most financially sensible way to make this shift. In the process, we will demonstrate that you do not need to charge patients more, and that Invisalign treatment is completely compatible with low initial down-payments and flexible financing for patients.
The rest of this post is available only to orthodontists and orthodontic residents registered with the Ortho Cosmos
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